Account Manager: Commercial (12 month fixed term contract)

Introduction The main purpose of the job is to manage and nurture relationships with broadcast and new media clients, ensuring their needs are met and expectations exceeded. The Account Manager will be involved in understanding clients' broadcast and new media requirements, coordinating with internal teams to deliver solutions, and providing exceptional customer service.

Duties & Responsibilities Sales and Revenue Generation: ● Developing and implementing strategies to identify and capitalise on up-selling and cross-selling opportunities within existing client accounts. ● Setting and achieving sales targets aligned with the company's overall business objectives and revenue goals. ● Negotiating contracts and agreements with clients to ensure favourable terms for both par-ties. ● Forecasting sales projections and analysing market trends to adjust strategies and tactics as needed. ● Collaborating with the sales team to develop effective sales plans and promotional strategies for broadcast services.

Product and Service Knowledge: ● Maintaining a deep understanding of SENTECH's broadcast services, features, and technical capabilities. ● Staying informed about industry trends, technological advancements, and competitive offerings to effectively communicate the value proposition of SENTECH's services. ● Training and educating clients on the benefits and usage of SENTECH's products and services to maximise their satisfaction and usage. ● Providing accurate and comprehensive information about service offerings to clients to facilitate informed decision-making. ● Collaborating with the product development team to provide client feedback and insights for continuous service improvement.

Client Relationship Management: ● Building and maintaining strong, long-lasting relationships with television broadcast clients. ● Understanding client needs and objectives to effectively communicate solutions and services that meet their requirements. ● Conducting regular check-ins and follow-ups to ensure client satisfaction and address any concerns or issues promptly. ● Resolving client queries and issues in a timely and efficient manner to maintain high levels of customer satisfaction. ● Proactively identifying opportunities to add value to client partnerships and foster long-term business relationships.

Market Research and Analysis: ● Conducting market research to identify potential opportunities, trends, and challenges within the television broadcast industry. ● Analysing market data and industry trends to develop effective strategies for client acquisition and retention. ● Monitoring competitor activities and offerings to identify competitive advantages and areas for differentiation. ● Gathering client feedback and insights to understand their evolving needs and preferences. ● Providing market insights and recommendations to the management team for the development of targeted marketing and sales strategies

Stakeholder Relationship Management: ● Build and maintain strong relationships with both internal and external stakeholders. ● Act as the key point of contact for Broadband account related questions raised from customers. ● Ensure that regular meetings with customers are facilitated to ensure consistent alignment to customer requirements, goals and objectives to ensure that SENTECH remains aligned and able to serve customers

Desired Experience & Qualification Minimum Qualifications: ● Bachelor’s degree in Business Management, Marketing, Communications, or equivalent.

 

Experience: ● Minimum of 8 years in managing commercial or public enterprise client accounts in the broadcast industry. ● Proven track record in delivering excellent customer service and building long-term relationships with clients. ● Experience in identifying and capitalising on up-selling and cross-selling opportunities within existing client accounts.

 

Knowledge: ● A strong understanding of the television broadcast industry, including knowledge of broadcast technologies, transmission standards, and industry trends. ● Deep understanding of television market dynamics and customer preferences. ● Proficiency in managing client accounts, including the ability to understand client needs, build strong relationships, and provide excellent customer service. ● Familiarity with SENTECH's broadcast services and new media solutions, including a deep understanding of the features, benefits, and technical aspects of the services offered. ● Knowledge of sales techniques and negotiation strategies to effectively communicate the value proposition of SENTECH's offerings and secure favourable terms for both the company and the client. ● Familiarity with television broadcast technologies, services, and industry standards to effectively communicate with clients and address their technical requirements. ● Ability to effectively collaborate with internal teams, such as sales, technical, and customer support, to ensure the timely and successful delivery of solutions and services to clients. ● Strong communication skills to effectively liaise with internal teams, including sales, technical, and customer support, to ensure seamless delivery of services and solutions to clients.

 

Skills and Competencies

Managerial and Leadership Competencies: ● Leading Courageously: Instill a culture of integrity by holding people accountable when others are not behaving in line with the organisational values. ● Leading in a VUCA world: Not only manages the current obstacle by looking for an alter-native solution but makes a mental note of the learning from the situation to handle it better the next time ● Nurturing Talent: Invests time, energy and resources in succession planning. ● Winning Spirit: Develops truly new ideas and asks fundamental questions to truly under-stand complex problems and therefore can derive new solutions. ● Meaningful participation: Values each other’s contributions and partners to jointly solve a problem by challenging each other and advancing each other’s thinking. ● Customer and Commercial Insight: Thinks proactively of the future needs of the customer & their customers and works to build future market share. ● Taking an outside-in perspective: Leverages information about competitors’ business in negotiations. ● Beyond Sentech: Forms key relationships with key entities and people outside the organisation. ● Coaching and Mentoring ● Conflict Management ● Critical and Innovative Thinking ● Direction Setting (Vision and Strategy) ● People Management ● Performance Management ● Programme/ Project Management ● Quality Assurance and Risk Management ● Service Delivery Innovation ● Stakeholder Development & Relations ● System Thinking ● Design Thinking

Behavioural Competencies: ● Change Leadership ● Compliance ● Financial Awareness ● Safety, Health and Environmental Knowledge ● IT User Ability ● Organisational Understanding ● Planning and organising ● Policies and Procedures ● Presentation Skill ● Project Coordination ● Quality Orientation ● Relationship Management ● Reporting ● Research ● Risk Management ● Telecommunications Regulations ● Communication Skills (verbal and written) ● Holding Others Accountable ● Ambition ● Analytical Thinking ● Attention to detail ● Brand and Customer-Oriented Service Delivery ● Emotional Intelligence ● Integrity and Professionalism ● Judgement and Decision-Making ● Learning Agility ● Organisation Resilience ● Personal Mastery ● Result Orientation ● Strategic Thinking and Agility ● Team Orientation

Technical Competency: ● Strategic Partnerships ● Account Management ● Customer experience and analytics ● Route to Market Strategy ● Product and Proposition Development ● Competitor Analysis ● Customer Segmentation and ● Target Market Identification ● Marketing and Sales Acumen ● Products and Services Knowledge ● Sales Planning ● Sales Tracking and Reporting ● Sales Performance Management ● Troubleshooting

Interested? If you are interested and meet the required criteria as described above, please send your CV on/or before the closing date to recruitment@sentech.co.za

CLOSING DATE: 06 March 2026

Sentech will give preference to suitable candidates who add to the cultural and gender diversity of the company. People with disabilities will be given preferences and they are encouraged to apply.

Correspondence will be limited to short-listed candidates. If you have not been contacted within three months after the closing date, please consider your application as unsuccessful. All materials and communications will be held in absolute confidence.

Sentech will give preference to suitable candidates who add to the cultural and gender diversity of the company. Medical examinations will be undertaken before successful appointment depending on the nature of the position.

Sentech reserves the right not to appoint.